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#5 Zen

Overview

The theme is “Zen”. Zen is to look at the genuine self. It is a training method to reach the religious wisdom by stabilizing and integrating one’s mind. It is said that the Japanese Zen had spread to Europe from the end of 1960’s. Since then, the word, “Zen” has become established in the world and gained recognition. However, its meaning has been gradually deviating from the original meaning, and sometimes it indicates the organic lifestyle. This time, four products were produced based on Zen.

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According to the Buddhist thought, there are 108 Bonnou in our mind. Bonnou means desire. 108 bonnou is explained as
follows. Human body has 6 senses, eye, ear, nose, tongue, body, mind, called Rokkon(6 roots). For each senses, there
are 3 attributes, good, bad, others(not bad and not good). So this will be 6x3=18 bonnou. Further, there is attribute of clean
and impurity, so 18x2=36. And finally, there is past, present, and future attributes, so finally it becomes 36x3=108.

Created by

Kaori Miyazato ( Design ) Hidefumi Okumura ( Web ) Hitoshi Sagaseki ( Creative Directionion ) Naoya Fujishiro ( Photograph )

In Zen monastic life, you are taught how to be attentive to sounds. Making efforts to walk and do anything without making sounds is part of your training for meditation. When you listen for all sounds, you can hear the sounds of nature unchanged for tens of thousands of years and a lot of other sounds and see the vast expanse of the universe.

Created by

So Takahashi ( Design ) Hidefumi Okumura ( Web ) Hitoshi Sagaseki ( Creative Direction ) Naoya Fujishiro ( Photograph )

アンカー 1

#5 Zen

Overview

The theme is “Zen”. Zen is to look at the genuine self. It is a training method to reach the religious wisdom by stabilizing and integrating one’s mind. It is said that the Japanese Zen had spread to Europe from the end of 1960’s. Since then, the word, “Zen” has become established in the world and gained recognition. However, its meaning has been gradually deviating from the original meaning, and sometimes it indicates the organic lifestyle. This time, four products were produced based on Zen.

According to the Buddhist thought, there are 108 Bonnou in our mind. Bonnou means desire. 108 bonnou is explained as
follows. Human body has 6 senses, eye, ear, nose, tongue, body, mind, called Rokkon(6 roots). For each senses, there
are 3 attributes, good, bad, others(not bad and not good). So this will be 6x3=18 bonnou. Further, there is attribute of clean
and impurity, so 18x2=36. And finally, there is past, present, and future attributes, so finally it becomes 36x3=108.

Created by

Kaori Miyazato ( Design ) Hidefumi Okumura ( Web ) Hitoshi Sagaseki ( Creative Directionion ) Naoya Fujishiro ( Photograph )

Karesansui (枯山水 ) are dry landscape gardens, also known as rock gardens and waterless stream gardens. They aretypically associated with Zen Buddhism, and often found in the front or rear gardens at the residences of Zen abbots. The main elements of karesansui are rocks and sand, with the sea symbolized not by water but by sand raked in patterns that suggest rippling water.

Created by

Makoto Aoki ( Production ) Hidefumi Okumura ( Web ) Hitoshi Sagaseki ( Creative Direction ) Naoya Fujishiro ( Photograph )

Kodo, literally meaning "way of fragrance," is the art of appreciating incense and its rising smoke while being immersed in concentration and silence, far away from day-to-day life. It involves using incense within a structure of codified conduct. This art of refinement is said to have its origin in Zen philosophy.

 

Created by

Asako Aeba ( Design ) Hidefumi Okumura ( Web ) Hitoshi Sagaseki ( Creative Direction ) Naoya Fujishiro ( Photograph )

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